Branding
Branding is one of my absolute favorite graphic design disciplines. I have gotten to work on several rebrands for Tandem Collaborative’s clients. Each time, it has been so rewarding to have such a big impact on a brand’s identity, especially a small business’s brand identity. I have included two of my branding projects from school as well.
Logo Refreshes
These are some logos I designed for clients at Tandem, who either wanted a logo refresh or a special anniversary logo.
Dutch Oven Bakery
This was my senior capstone project, and I chose to focus on branding. Dutch Oven is a local bakery located in both Ames & Boone, IA, and I reimagined the branding for the Ames location for this project.
Sad Happy Brewery
This is a packaging project in which I designed a brand identity for a fictional craft beer brand. I created a logo and color palette, and then designed the labels using patterns I illustrated for each of the three individual flavors.